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233 results for "LTV"

Blog

Driving loyalty and lifetime value (LTV) in challenging economic conditions

Creating brand loyalty is key to retaining customers and improving their lifetime value (LTV). Here are practical examples that work in tough economic times.

Product news

Putting the value into LTV predictions

Learn about the different phases and transitions of our predictive analytics product - from the initial phase to the upcoming GA.

Glossary

Predicted lifetime value (pLTV)

What is predicted lifetime value, why is it important, and what do you need to know before creating an LTV prediction model? Find out inside.

Customer stories

Scoring record high ARPU while improving LTV with AppsFlyer and CleverTap

Learn how MPL has dramatically increased the efficiency with which it onboarded its users, allowing it to focus on new growth initiatives.

Glossary

Lifetime value (LTV)

What is the lifetime value metric, and why marketers need it when it comes to revenue measurement? Learn more in our mobile marketing glossary.

Blog

Pitfalls of modeling LTV and how to overcome them

LTV models are the heart of app marketing, but predicting them can be challenging. Here's all you need to know about from the experts.

Glossary

Average order value (AOV)

Understand AOV and why it's important for sustainable growth. Learn how to increase customer spend, enhance product bundles, and improve profitability.

Blog

SSOT: A one-stop shop for bridging iOS data gaps

Unlock the full potential of your data with SSOT. Say goodbye to information silos and hello to a one-stop shop for comprehensive data management on iOS.

Blog

Automate or stagnate: your mobile marketing automation guide

Unlock the world mobile marketing automation. Stay ahead of the curve and elevate your campaigns to new heights with expert insights and practical tips.

Glossary