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Blog

Everything you need to know about iOS 14+ fraud

What is the state of ad fraud in iOS since the launch of iOS 14? To answer this question, let's try and make sense of what’s going on.

Blog

Following iOS 14, how can you merge all of these siloed data sources into a single source of truth? We’re happy to say that we’ve got a solution.

Reports & guides

To help Gaming apps understand how to navigate in the new iOS 14 reality, we held in-depth interviews with three leading experts from top studios.

Reports & guides

Consent, budget, and implementation trends broken down by category and country covering the most important metrics for app marketers.

Blog

Learn what App Clips are, how they drive instant actions like payments or signups, and how to use them to boost conversions and reduce friction

Reports & guides

Apple App Clips are a significant milestone for the app industry, so we created a tutorial to help you create your first App Clip.

Reports & guides

Gain a competitive advantage for your business with this complete app monetization guide that will help you navigate through the iOS 14 terrain.

Blog

Learn how imitating potential fraudulent behavior can help construct a fraud manipulation path, to identify potential SKAdNetwork weaknesses.

Reports & guides

AppsFlyer partnered with the Mobile Marketing Association to survey marketers about the business implication of these privacy related updates.

Blog

See what we uncovered after identifying a surge in zeroed-IDFA devices, post-iOS 14 release, after some serious research and investigation.