Customer stories
Preventing fraud and optimizing creatives helped Dave work faster and save $408k
Dave Inc restored confidence in their ad budgets, increased ROAS, saved $408k by combating fraud, and increased CTR by 12% with AppsFlyer
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229 results for "Mobile fraud"
Blog
7 Reasons mobile OEMs should be part of every marketer’s growth strategy
Discover 7 reasons why mobile Original Equipment Manufacturers (OEMs) can supercharge your brand's success in the digital age.
Blog
Alternative traffic sources for fintech mobile apps you need to know about in 2023
Fintech apps are on fire (& so is the competition). Check our list of alternative ad channels that could help to optimize your fintech app’s campaigns.
Customer stories
Saving over $1 million in fraudulent ad spend by blocking fraud with Protect360
Find out how AppsFlyer saved Miles from spending over $1 million on fraudulent users in just one month by blocking all types of mobile ad fraud.
Customer stories
Fraud-free attribution saves $470k
Find out how Mistplay, a gaming loyalty rewards app, saved $470k + in 2022 by eliminating fraud, and also gained a 72% growth in active users.
Blog
Mobile advertising – everything you need to know (and forget) in 2023 and beyond
Read AppsFlyer's mobile advertising guide and learn about mobile ad types & formats, useful metrics, challenges, and the steps to the best strategy.
Customer stories
Acing fraud prevention and reducing CPIs by 15% thanks to AppsFlyer products
Find out how Starzplay tackled fraud by using AppsFlyer’s Protect360 and reduced CPIs by 15%.
Blog
Mobile measurement & marketing analytics for subscription apps – The complete guide
Read AppsFlyer's complete guide on mobile measurement and marketing analytics for subscription apps. Learn about challenges and best practices.
Blog
Mobile measurement & marketing analytics for gaming apps – The complete guide
Read AppsFlyer’s complete guide for mobile measurement and marketing analytics for gaming apps. Learn about the challenges, KPI's and more.
Blog
Everything you need to know about iOS 14+ fraud
What is the state of ad fraud in iOS since the launch of iOS 14? To answer this question, let's try and make sense of what’s going on.
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