Blog
Launching your app: 11 steps to success
Do you want your app to stand out? You have to master the art of optimizing your mobile app launch. Follow our steps to make this goal achievable.
Filter by
737 results for "App marketing"
Blog
Turn app downloads into long-term value with app user segmentation
Campaigns using app user segmentation can help you get better customer engagement, increase conversion, boost lifetime value & reduce churn.
Blog
ASO metrics and KPIs: Measuring your app’s success
Is your ASO strategy working? There are dozens of metrics & KPIs which are essential to track, but which are the most important? Read to find out.
Blog
App description: Your hidden asset to boost app discoverability and downloads
Learn how to write an app description to attract users & increase app discoverability. Win users with our best practices for this ASO hidden asset.
Blog
In-app feedback: Everything you need to know
In this blog, we're going to discuss in-app feedback: What it is, who should use it, what are its benefits, and some practical tips.
Customer stories
Single Source of Truth – A pathway to deduplicating installs and events between SKAN and AppsFlyer
Discover how Gismart managed to solve the problem of deduplicating downloads and events between SKAN and AppsFlyer attribution with SSOT.
Customer stories
AppsFlyer-fueled attribution insights boost registrations by 600%
Fintech startup MONIX launched its mobile app FINNIX in 2020; Find out how it realized substantial gains from utilizing AppsFlyer products.
Customer stories
Getting the attribution game right – Improve retention by 50% with AppsFlyer
Find out how Hyper Hippo has seen a 50% increase in retention by using AppsFlyer’s attribution, engagement, and cost aggregation tools.
Customer stories
Acing fraud prevention and reducing CPIs by 15% thanks to AppsFlyer products
Find out how Starzplay tackled fraud by using AppsFlyer’s Protect360 and reduced CPIs by 15%.
Customer stories
Utilizing AppsFlyer revenue recommendations to optimize SKAN campaigns and drive ROI
Find out how Papaya Gaming was able to increase its ROI by 114% and decrease CPI by 83% with AppsFlyer Revenue Recommendations feature.
Try searching for
