Customer stories
Doubling remarketing success with AppsFlyer Audiences
See how AppsFlyer powerful Audiences solution enables Ibotta to build and deploy advanced segments across its mobile ecosystem.
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717 results for "App marketing"
Blog
Mobile attribution & marketing analytics for Finance app marketers – the complete guide
This guide includes a deep dive into UA best practices, holistic journey mapping, re-engagement setup and measurement, driving growth, and more.
Blog
5 ways to analyze app campaigns using marketing analytics
In this post we review how five different reports can each play a key role in optimizing your app campaign. Find out more inside
Blog
The Coronavirus impact on app installs and marketing budgets
What will 2020 look like for mobile apps and what will be the impact of the pandemic on marketing budgets? We've dug into the data for answers.
Use cases
AppsFlyer cost reporting solution: Solving one of the biggest digital marketing problems
Find out what AppsFlyer is doing to tackle the need for data standardization and a single vendor solution for attribution and cost reporting.
Use cases
Measure the success of app remarketing with AppsFlyer Incrementality
AppsFlyer is unlocking measurement solutions for incrementality testing to help advertisers connect the dots and zero in on what's driving growth.
Blog
Open to influence? The pros and cons of influencer marketing for apps
Think influencer marketing is a fail-safe lead generation tool? Not always. This 2-part series discusses the benefits and drawbacks of this method.
Blog
All you need to know about content marketing for apps
Apps must invest a lot of resources in capturing potential users' time and attention. That's where content marketing comes in - Find how to do it right.
Blog
From signals to optimization: how AppsFlyer powers TikTok’s iOS performance
AppsFlyer’s Advanced SRN enables real-time TikTok iOS optimization beyond SKAdNetwork, unlocking faster insights and better performance.
Customer stories
How WEBTOON Scales Digital Storytelling with One Global Marketing View
WEBTOON unified fragmented marketing data across markets and boosted performance with AppsFlyer.
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