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806 results for "App marketing"

Glossary

Ad publisher

What is the role of an ad publisher in the programmatic advertising ecosystem? Learn everything you need to know in our marketing glossary.

Reports & guides

To help you fight off nasty old data inaccuracies, we’ve put together six of the most common and painful data inaccuracies you should be aware of.

Blog

To help you fight off nasty old data inaccuracies, we’ve put together six of the most common and painful data inaccuracies you should be aware of.

Customer stories

Discover how Letyshops was able to generate a remarkable reach of almost 500 million users which resulted in a total of over 700,000 app installs.

Use cases

This post will clarify why app customer experience is hitting its stride in shopping, and why the ROX proposition will continue to pay dividends.

Glossary

What is ARPDAU, how do you calculate it, what are its pros and cons, and how can you increase it? Read all about it inside.

Glossary

What is homomorphic encryption, and what are its benefits and limitations? Learn more in our mobile marketing glossary.

Glossary

What are privacy preserving technologie, and what are thier two main models? Learn more in our mobile marketing glossary.

Customer stories

Find out how by using AppsFlyer Xpend solution, Lokal App was able to scale quickly while reducing the cost per install, based on real-time insights.

Reports & guides

Deep linking doesn't have to be confusing! Find out all you need to know with this new, comprehensive deep linking guide.

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