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80% of Fintechs have adopted AI in marketing, but only 29% got results. Here’s the kit that closes the gap.
See how GCash and Flip use AI on real attribution data — and get the Finance AI Starter Kit to do the same.
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550 results for "Attribution"
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I Built, Shipped, and Marketed a Mobile Game in 14 Days Using Only AI. Here’s What Actually Happened.
One person, AI agents, and 14 days: 5,563 installs at $0.39 eCPI. A first-hand account of building, shipping, and marketing a mobile game using MCP, AppsFlyer, and CLAW.
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Neutrality isn’t a feature. It’s the foundation.
Moloco, Google, Meta, and Unity just invested in AppsFlyer. Oren Kaniel on what it means for independent measurement, the AI era, and what comes next.
Reports & guides
[Report] AI Usage in the Real World
AppsFlyer's AI usage report reveals how marketers are using MCP, Agent Hub, and AI Assistant — with data on adoption, retention, automation patterns, and real-world use cases.
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Customer Lifetime Value (LTV): What It Is and How to Measure It
Calculate and grow customer lifetime value (LTV) across mobile, web, CTV, and more.
Product news
Protect360: Validation Rules Tagged Mode
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Independent Data Collaboration Platforms Are Gone – Except One
Most data collaboration platforms are now owned by companies with advertising interests. See why independence in measurement and data custody still matters.
Blog
How to Measure the Full Impact of eCommerce App Remarketing
92% of iOS eCommerce ad spend goes to remarketing. Here's how to measure what it actually drives - beyond in-app revenue.
Blog
The Signal Economy Goes Live: Takeaways from MAU Vegas 2026
Key MAU 2026 insights on AI, attribution, retention, and signal quality shaping growth.
Reports & guides
[Report] The State of Finance for Marketers – Europe 2026 Edition
Explore Europe’s 2026 finance app trends, benchmarks, AI impact, retention strategies, and fraud insights.
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