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Measuring app campaigns on Meta (Facebook): Every change you need to know in 2022
Learn all you need to know on how Apple’s ATT and iOS privacy changed measuring app campaigns on Meta (Facebook) in 2022.
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Customer stories
Lucky Day efficiently scales revenue and users with AppsFlyer attribution
Find out how Lucky Day efficiently scaled revenue and users for four different mobile games using AppsFlyer’s attribution and analytics solutions.
Glossary
GAID (Google Advertising ID)
What is GAID, why it’s important and what the future holds for it? Read everything you need to know in our mobile marketing glossary.
Customer stories
Improving user acquisition and customer experience with OneLink
Discover how Letyshops was able to generate a remarkable reach of almost 500 million users which resulted in a total of over 700,000 app installs.
Blog
Here’s why measuring your app’s CX should be a top priority
Find out how you can turn CX into an investment that generates delighting experiences for your customers and business results for your team.
Blog
The mobile-first design essentials for 2022
What is mobile-first design, what are its principles and best practices, and how should you implement a mobile-first process? Find out in this post.
Customer stories
Accelerating mobile gaming growth in Africa
Find out how AppsFlyer helped Carry1st manage this rapid growth, allowing them to onboard UA partners while maintaining control of their budgets.
Customer stories
Tripling web-to-app installs, and increasing first orders from mobile web-to-app users
find out how bigbasket was able to significantly increase the traffic from the mobile website to the app while raising the number of first orders.
Blog
How to create a successful app landing page in 2023
Your mobile app landing page can be a powerful tool for user acquisition - check out our tips and key takeaways from leading brands.
Customer stories
Converting loyal app users through user referrals
Dream11 looked for a platform that could attribute installs from multiple sources, platforms, app stores, and channels. Its choice was AppsFlyer.
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