Customer stories
Improving the customer journey with attribution and marketing analytics
Discover how Practo partnered with AppsFlyer to better understand and optimize its mobile growth, customer engagement, and retention.
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217 results for "Deep linking"
Blog
AppsFlyer raises an additional $20M in Series B funding
In 2015, AppsFlyer established itself as the industry standard in mobile attribution. This new funding will allow it to remain a measurement authority.
Blog
Mobile attribution & marketing analytics for Finance app marketers – the complete guide
This guide includes a deep dive into UA best practices, holistic journey mapping, re-engagement setup and measurement, driving growth, and more.
Customer stories
How Koin increased click-to-install efficiency with OneLink
Learn how Koin used OneLink for attribution across click, custom store page, and install, accessing real-time data through AppsFlyer's dashboards.
Blog
Mobile Measurement Set the Standard. Web Is Finally Catching Up.
Web measurement is evolving with mobile-grade attribution, signals, and unified performance insights.
Blog
The remarketing blind spots you didn’t know you had (and how to fix them)
Uncover remarketing measurement blind spots and fix hidden ROAS erosion with unified, fraud-protected attribution.
Reports & guides
[Report] The State of eCommerce App Marketing – 2025 Edition
Explore Q4–Q2 eCommerce trends, loyalty insights, and ad spend benchmarks across 12 global markets.
Blog
Driving ROI through a storm: 2023 app trends & C-level predictions
Blog
Getting started with user acquisition for apps: The complete guide
Blog
Introducing AppsFlyer MCP: Marketing Intelligence for the AI Era
Access instant, AI-powered marketing insights with AppsFlyer MCP. No code. No wait. Just ask.
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