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Measuring app campaigns on Meta (Facebook): Every change you need to know in 2022
Learn all you need to know on how Apple’s ATT and iOS privacy changed measuring app campaigns on Meta (Facebook) in 2022.
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769 results for "App marketing"
Customer stories
Lucky Day efficiently scales revenue and users with AppsFlyer attribution
Find out how Lucky Day efficiently scaled revenue and users for four different mobile games using AppsFlyer’s attribution and analytics solutions.
Customer stories
Exceeding ROI targets for 19 games using AppsFlyer attribution
Find out how Tilting Point used AppsFlyer attribution and SKAdNetwork solutions to run ROI positive marketing campaigns.
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Going local to go global: How mobile app localization helps your app rule the world
Why does app localization matter today, and how can it boost your app's success? Find out more inside, including tips for localizing your apps.
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The complexities of measuring ROAS in a privacy-centric world: 3 approaches to consider
Calculating ROAS has become a challenging task for advertisers. This post will surface the challenges and share the different solutions approaches.
Glossary
Instant apps
What are instant apps and how do they work? Find out everything you need to know in the AppsFlyer mobile marketing glossary.
Customer stories
Getting performance marketing clarity with customized dashboards
Discover how by having AppsFlyer as their SSOT across all campaigns, Wombat got total oversight into their most effective marketing efforts.
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Be like Nike: how 8 leading apps boost ATT opt-in rates with pre-prompts
We’ve rounded up creative pre-prompts from 8 leading apps. Each example here exposes the strategies that keep users clicking the “allow” button.
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Here’s why measuring your app’s CX should be a top priority
Find out how you can turn CX into an investment that generates delighting experiences for your customers and business results for your team.
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App monetization guide: How to generate revenue from apps in 2022
In this guide, we’ll break down the different revenue streams, and explain how you can begin maximizing your app income today.
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