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The AppsFlyer Blog

The AppsFlyer Blog

Why deep links stopped working on X for iOS featured image
6 min read

Why deep links stopped working on X for iOS and what you can do now

Smarter signals black Friday OG image
5 min read

What the holiday shopping season taught us about smarter signals for 2026

The Modern Marketing Cloud and the next decade Featured image
3 min read

The Modern Marketing Cloud and the next decade

Google iOS attribution featured image
6 min read

Growth unlocked: AppsFlyer and Google uncover the true impact of Google Ads

mcp-ai-workflows-featured image
6 min read

NEW! Build AI marketing agents in 30 minutes without writing code

Hubs- Essential Resources to Empower Smarter, Data-Driven Business Decisions

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    Master DMA compliance with essential insights and resources

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    Grow your game with exclusive data trends and powerful solutions

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    Learn how to stand out ans stay ahead in the competitive world of app marketing

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7 min read

How to reactivate bank customers at 5x lower cost

31 min read

Driving ROI through a storm: 2023 app trends & C-level predictions

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15 min read

How to ASO like a PRO: The App Store Optimization guide

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16 min read

The mobile app marketing guide: Cracking the code to app success

In-app advertising done right – the complete guide
14 min read

In-app advertising done right – the complete guide

AppsFlyer-modern-marketing-cloud-featured image
9 min read

AppsFlyer’s Next Chapter for the AI Era: From Mobile Measurement to the Modern Marketing Cloud

13 min read

Solving retail media measurement – your ultimate guide to earning advertiser trust

Attribution

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Google iOS attribution featured image
6 min read

Growth unlocked: AppsFlyer and Google uncover the true impact of Google Ads

mcp-ai-workflows-OG image
6 min read

NEW! Build AI marketing agents in 30 minutes without writing code

31 min read

Driving ROI through a storm: 2023 app trends & C-level predictions

AppsFlyer-modern-marketing-cloud-OG image
9 min read

AppsFlyer’s Next Chapter for the AI Era: From Mobile Measurement to the Modern Marketing Cloud

User acquisition

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Smarter signals black Friday featured image
5 min read

What the holiday shopping season taught us about smarter signals for 2026

31 min read

Driving ROI through a storm: 2023 app trends & C-level predictions

aso-increase-organic-installs-Featured
15 min read

How to ASO like a PRO: The App Store Optimization guide

mobile-advertising-guide-featured-image
16 min read

The mobile app marketing guide: Cracking the code to app success

In-app advertising done right – the complete guide
14 min read

In-app advertising done right – the complete guide

48 min read

Getting started with user acquisition for apps: The complete guide

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Data Collaboration

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Smarter signals black Friday featured image
5 min read

What the holiday shopping season taught us about smarter signals for 2026

13 min read

Solving retail media measurement – your ultimate guide to earning advertiser trust

4 min read

Beyond walled gardens: Maximize retail media performance in 2026

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5 min read

Inside the data handshake powering the new wave of retail media

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