Blog
How many in-app events generate the best performance?
our industry-first report explores 320B+ in-app events from over 12K apps, offering app marketers vertical-specific benchmarks of various KPIs.
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760 results for "App marketing"
Customer stories
Dramatically scaling mobile marketing with better speed and stability
Find out how AppsFlyer global scale and reach enabled eBay to grow, measure, and optimize its mobile marketing activity.
Use cases
Unlocking mobile marketing KPIs with Cohort Reports: 3 use cases
Learn how you can measure mobile marketing KPIs with AppsFlyer's Cohort Report. We'll cover 3 use cases: shopping, gaming, and taxi apps.
Customer stories
Reducing costs and optimizing campaigns with AppsFlyer
Find out how LEO Innovation Lab leveraged AppsFlyer to reduce costs by measuring, attributing, and optimizing universal app campaigns.
Blog
How AppsFlyer is building a future that’s private by design
When it comes to AdTech, balance is key. We pride ourselves on an approach that is personal, without compromising security and privacy.
Blog
4 elements of a mission-critical marketing platform
Mobile attribution platforms are a must for any enterprise. Mission-critical platforms have four characteristics. Does your platform have them?
Use cases
5 challenges to consider when measuring the incremental lift of your remarketing campaigns
A/B testing for incremental lift requires the right process - here are some challenges based on our extensive experience with top brands.
Customer stories
Boosting web-to-app conversions while cutting costs and eliminating fraud
Find out how by implementing AppsFlyer solutions, Tata CLiQ was able to achieve greater productivity with lower costs.
Customer stories
Leveraging deep links to build a persistent web-to-app profile
Apartment List knew they had to create a beautiful, synchronized cross-device experience. The solution? AppsFlyer universal deep linking platform.
Use cases
Integrating AppsFlyer and Amazon Fire TV for advanced attribution
Learn about AppsFlyer integration with Amazon Fire TV for advanced reporting options, including in-app event measurement and custom audiences.
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