Flyerside Chats: Winning Retargeting Strategies that Break Through the Holiday Clutter

Speakers:

Shaun Garcia Principal Sr. Account Manager, Remerge

Kanae Prost Sr. Account Manager, Remerge

Jasper Radeke Sr. Director of Marketing, AppsFlyer

Key highlights

1. Best practices for retargeting campaigns to bring back lapsed users effectively.
2. Creative strategies that differentiate between new user acquisition and retargeting messaging.
3. Platform-specific insights on how iOS and Android users respond to different creative approaches.
4. Tactics to maximize return on ad spend even with smaller audiences.

What’s in this video?

Learn how to bring back existing users effectively without recycling the same content. Explore differentiated creative strategies, messaging that resonates by platform, and campaign tactics that drive higher engagement and conversions. See how even smaller audiences can deliver strong ROI when approached thoughtfully.

Watch recording here