We don’t just lead the market, we helped define it

AppsFlyer enables companies of all sizes and across every industry to make better product and marketing decisions and preserve customer privacy

Source: G2 Grid®️ Report for Mobile Attribution | Winter 2024


Global market share


Mobile actions measured per year


Ad spend measured per year


Ad fraud blocked per day



Why do the world’s leading brands choose AppsFlyer?



Protecting your app and your customers should never be a compromise

Privacy is not something we simply comply with, it’s central to every decision we make. We are committed to keeping both your and your customers’ data safe and private by setting a new industry standard. Our certification program, commitment to GDPR and CCPA compliance, and dedicated privacy team, ensure your data is always safe.



Good choices are based on insights you can trust

We understand that the choices you make for your business and customers are only as good as the insights you base them on. That’s why we have dedicated ourselves to providing the industry’s most trusted measurement data, backed by unmatched scale, to ensure you get the accurate insights you need.



We put our customers, and their customers, at the center of everything we do

When we say we are customer obsessed, we mean it. We take an unbiased and independent approach, and provide expert guidance every step of the way. Our 24/7 support, 150 customer success managers, 20 global offices, and deep local knowledge are a big part of why 99.4% of our customers stick around.



An evolving industry requires the ability to innovate quickly

The mobile marketing landscape is constantly in flux, responding to emerging trends and disruptive changes. Our goal is to give you the freedom to drive innovation through privacy-preserving technologies, and a connected ecosystem of partners.

“Attribution is the cornerstone of marketing, and accuracy is the foundation of how decisions are made. AppsFlyer’s holistic approach to mobile measurement and clear market leadership made the decision simple to make a long term commitment with AppsFlyer”
“AppsFlyer is an essential partner, delivering a deep understanding of our mobile business performance and driving our app campaign optimization. Their focus on customer success and technology innovation have raised the bar, helping us reach a new level of sophistication.”
“Upgrading to AppsFlyer was a game changer for us. Comprehensive data provided by AppsFlyer is the north star for our growth team, enabling us to make better marketing decisions across our portfolio of games.”

You’ll be in good company

Global presence, local expertise

We’ve got you covered 24/7/365 around the world (online and off)

Ready to start working with the company that defined the market?