Kiwoba Allaire is pushing Silicon Valley to move past traditional hires


Kiwoba Allaire Founder and CEO of Girl STEM Stars

Episode summary

Kiwoba Allaire, founder and CEO of Girl STEM Stars, has been fighting against stereotypes on women and people of color in the tech world for years.

With Girl STEM Stars, she’s taken matters into her own hands. Allaire established a program designed to provide young girls not only with the confidence to pursue career paths in tech, but with the skills and the networking needed to break into this exclusive universe.

Allaire, who founded the program during her time at the now defunct ad tech company Rocket Fuel, discusses how her organization had to adjust this year, as the pandemic made in-person activities nearly impossible, and why she’s optimistic about the real possibility for change in the world of technology.

Keep listening

Meet our host: Mike Shields

Mike Shields is the founder of Shields Strategic Consulting. Shields covered the ad business for over 15 years at top publications including The Wall Street Journal, Business Insider, Adweek and Digiday.

Get the latest marketing news and expert insights delivered to your inbox