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AI Solutions

Accelerate growth with AI-powered precision

Transform fragmented data into actionable insights instantly. AppsFlyer AI automates complexity, amplifies creativity, and accelerates impact – effortlessly making smarter, faster decisions.

Make decisions based on rich, trustworthy data

Most AI fails because of bad data. AppsFlyer’s Core AI ensures your foundation is rock-solid—automatically cleaning, validating, and protecting your data from fraud. Our AI-powered fraud protection blocked 2.3 billion fake installs last year, saving brands millions. When your data is AI-ready from day one, everything else just works.

Get instant clarity with your AI growth partner

Transform data paralysis into growth velocity with Assist – your personal AI strategist who translates complex data into clear actions. Ask questions in plain English like “What’s driving my CAC increase?” or “Which creative elements perform best?” Get actionable insights in seconds, not hours. It’s like having a senior analyst available 24/7, helping you spot opportunities others miss.

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Scale what works with autonomous AI agents

Your growth runs on autopilot while you focus on strategy. Our AI agents work as tireless team members – automatically building high-value audiences, optimizing media mix, and scaling winning creative elements. Brands using our complete AI loop report 200% increases in creative success rates. Set your goals, and let AI handle the execution.

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Unveiling AppsFlyer’s AI strategy

CPO Barak Witkowski shares how our AI strategy blends human creativity with machine intelligence to fuel smarter, faster marketing.

Don’t just take our word for it

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Ace games customer success story - featured image
52%
growth in click-through rate for user-generated creative ads
80%
of ad creatives are now successful
“Ace Games knew first-hand the benefits of working with AppsFlyer as an unbiased, cross-network partner – and chose to employ Creative Optimization to give them unparalleled, scalable creative optimization via hyper-granular, accurate data.”
HiGame Success Story OG image
15%
Increase in ROAS
10%
Decrease in CPI
“From the start, HIGAME prioritized scaling user acquisition (UA) while optimizing retention and monetization strategies. To achieve this, they needed a data-driven approach that would help them understand campaign effectiveness, measure creative impact, and allocate budgets more efficiently.”
57%
reduction in fraud rate
13.4%
decrease in Customer Acquisition Cost (CAC)
“With fraud under control, MONIX is focused on scaling user acquisition while maintaining cost efficiency. By leveraging AppsFlyer’s fraud protection capabilities, MONIX is well-positioned for sustainable, scalable growth while ensuring advertising dollars are spent effectively.”

Essential tools for maximizing marketing impact

Build your AI-first foundation with tools that work as hard as you do. From unified attribution to creative intelligence, get the complete toolkit that transforms data complexity into growth advantage.

Seamlessly Integrate AI into Your Workflow

AppsFlyer integrates effortlessly with your existing tools, ensuring smooth, efficient AI-powered workflows.

AppsFlyer AI FAQ

How does AppsFlyer AI ensure data accuracy?

AppsFlyer AI automatically consolidates, deduplicates, and enriches data from all sources – creating a single source of truth. No manual cleaning, no second-guessing. Just unified, accurate insights you can trust from day one.

Can AppsFlyer AI help prevent fraud?

Yes. Our AI-powered fraud protection blocks bots, click farms, and fake installs in real-time – protecting millions in ad spend daily. Every dollar goes toward real users and genuine growth.

How does AppsFlyer AI speed up decision-making?

Assist, your AI copilot, instantly transforms complex data into clear actions. Ask questions in plain English, get strategic recommendations in seconds. It’s like having a senior analyst available 24/7.

What can AppsFlyer AI automate?

Our AI Agents handle complete marketing workflows – from building high-value audiences to optimizing budgets to generating executive reports. They work autonomously 24/7, turning weeks of manual work into minutes of automated execution.

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Ready to transform your marketing with AI?