Universal Uninstall Attribution
Boost your user retention by identifying which user acquisition campaigns have high uninstall rates. Then, use retargeting to recover recent uninstalls. Uninstall Attribution now live for both Android and iOS.
Omni-Channel LTV
A server-to-server integration connects the dots between your media, customer engagement, and purchase activity (online, on mobile or at retail) so you can better optimize your omni-channel marketing and engagement efforts.
Multi-Touch Attribution
Our platform reports both standard last-touch attribution, as well as multi-touch “assisted installs” so you will have the full picture when optimizing your campaigns.

Deep Linking with OneLink
OneLink is AppsFlyer’s integrated deep linking platform, delivering all of the value and power of deep linking via one single link. Send every user to the optimal destination and create a frictionless user experience that will turbocharge your conversions.
TV Attribution
Easily measure your broadcast media campaign performance down to the last dollar and install, so you can optimize your multi-channel campaigns.
Ad Revenue Attribution - Exclusive
In-app advertising is a major revenue source for many mobile apps. Only AppsFlyer can attribute in-app advertising revenues to specific marketing channels and campaigns.
Pivot - Exclusive!
Pivot is the world’s only integrated, fully customizable pivot table solution for mobile marketers. Easily save, share and collaborate. No need to use offline spreadsheets or to wait for data scientists ever again.
Audiences - Exclusive!
AppsFlyer's Audiences is built on deep, API-level integrations. This is the only audience segmentation solution that requires no manual field mapping or CSV downloads and uploads. Simply define your Audiences, select your preferred source(s), and move on with your day. We've done the hard work, so you don't have to.