Episode 12
39 Min listen
Sep 15, 2022
John Kosner thinks Amazon may hold the future of sports broadcasting and advertising
Featuring:
John Kosner
President of Kosner Media
Episode summary
Media Executive, John Kosner, who spent two decades at ESPN, discusses sports media’s challenge of catering to younger viewers, who have grown up with mobile devices and video games. Kosner sees Amazon’s exclusive deal to stream Thursday Night NFL games as an opportunity to completely reinvent how leagues engage fans- think Twitch- and is betting on other tech giants to follow.
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