Analyze post-install behavior and identify loyal users with unlimited rich in-app events. Discover the true quality and value of your incoming traffic across all media sources.Learn More
Bridge app and out-of-app touch points (e.g. mobile website, desktop website and physical stores) to gain a unified view of your users' journeys no matter the channel, platform, or device, both online and off.Learn More
Deep integrations with leading networks including Facebook, Instagram, Google and Twitter report your true CPI. AppsFlyer matches CPI with app purchases, subscriptions and in-app event revenues to determine your customer lifetime value and the ROI of each campaign, in real-time.Learn More
Powerful filters and diverse parameters allow you to slice and dice your data to reveal your app's retention health and opportunities for optimization.Learn More
The path to purchase can span multiple devices, channels and platforms. No matter the journey, AppsFlyer enables you to engage users throughout the funnel, from the initial touchpoint all the way to conversion.
Create a powerful trigger point along the customer journey to convert web users to highly engaged, loyal app users. With fully customizable Smart Banners accessible from your dashboard, you can pick a template, customize design and add optimal messaging.
Our deep links contain information about the users: what campaign they come from, who referred them, what content they were seeing when clicking on the link and more, delivering a contextually relevant experience based on these data points as soon as the app is opened.
Whether on owned or earned media, our OneLink powerful deep links remove friction and drive users straight to the in-app point of sale — even after install.
Dive deep into our advanced guide that covers key shopping-specific areas of mobile measurement, attribution, and marketing analytics, including:
And much more!Get the Guide
With consumers constantly switching between devices and engaging with your brand across multiple touchpoints, marketing ROI is best measured when data is all connected rather than siloed. But with a simple S2S integration, AppsFlyer enables you to know how your mobile campaigns impacted post-install and retargeting-driven actions on your website, native app or physical shop – and from there the path to smarter campaign optimization is set.
Ad fraud is a multi-billion dollar industry. This powerful industry requires a powerful adversary; one with the means, scale and technology to always be one step ahead of the constantly-evolving fraud techniques. AppsFlyer’s unique scale and unsupervised machine learning are at the core of the mobile industry’s most robust fraud protection solution. We block known and unknown fraud at every level of the conversion flow: before, during, and after install.
Learn how Jet tripled their pre-campaign download and new buyer growth rates. In fact, on holiday weekends, this went as high as 5x.Read more
AppsFlyer is our source of truth when it comes to attribution. We have gained full 360-degree insight to our user acquisition activity, while lowering our costs. No marketing tech stack is complete without AppsFlyer.
Sadie Daryan, Global Head of Display & App Marketing
AppsFlyer is my source of truth for engagement and user acquisition and performance marketing. This performance data is where it all begins
Jared Pyle, Acquisition Marketing Manager
Prior to working with AppsFlyer we were working with other MMPs that weren't as reliable. The growth team makes decisions based on the data in real-time; periods of downtime can be very challenging. AppsFlyer has been a real game changer in that aspect.
Preston Lee, Director of Growth
AppsFlyer's solutions, from their anti-fraud tools through in-app events and retargeting have a substantial impact on our mobile ROI.
Doni Nathanial Pranama, Head of Analytics & Internet Marketing
The AppsFlyer team has been very responsive in implementing our recommendations to eliminate fraud. From providing product training proactively to helping us understand the extent of fraud in the mobile ecosystem, the team and the product together have helped us control fraud and build our App base efficiently.
Ashutosh Katoch, Mobile Marketing
AppsFlyer’s attribution and analytics together with Smartly’s Facebook automation helped boost our new user growth and improve our Facebook marketing ROI while reducing the manual work involved in campaign management.
Caio Ferreira, Marketing Manager