Ramadan in Southeast Asia: 2019 App Market Insights Report
As smartphone penetration rates rise in mobile-first economies such as Indonesia, the significance of Ramadan to mobile marketers has seen exponential growth; netizens increasingly turn to their phones for shopping, information, or diversion. In turn, marketers are spending progressively larger portions of their marketing dollars on Ramadan.
This report will provide readers with unique mobile app insights for the upcoming Ramadan period in Southeast Asia:
- Data Sample: 220 Million Installs, 100 Million Purchases, 160 Million App Opens
- Southeast Asian countries covered: Indonesia, Malaysia and Singapore.
- App installs, Revenue and Retention rates across verticals
- A Ramadan Day in the Life of an app user
We are happy to also showcase an exclusive customer spotlight with Dyah Wulandari, VP Performance Marketing at Tiket.com, who will share her team’s best practices when it comes to conquering Ramadan.