The everything-as-a-service economy is here.
User spending on subscription apps is surging, and with it the popularity of this revenue stream across a wide variety of gaming and non-gaming apps.
But ATT, subscription fatigue in certain markets, and the high bar of entry have also created challenges.
AppsFlyer teamed up with Liftoff for an in-depth look at these dynamics by uncovering key trends and insights.
What’s inside
- Trends exploring demand for subscription apps across the globe
- Insights on funnel conversion rates and revenue
- How subscription apps are navigating in the privacy era
- Best practices from Mobile Heroes by Liftoff
