Use cases
How 6 successful brands attract and keep customers with deep links
Here’s how six brands use deep linking to give their app users a better experience and unlock higher performance from paid and unpaid channels.
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222 results for "Deep linking"
Customer stories
Leveraging deep links to build a persistent web-to-app profile
Apartment List knew they had to create a beautiful, synchronized cross-device experience. The solution? AppsFlyer universal deep linking platform.
Blog
Neutrality isn’t a feature. It’s the foundation.
Moloco, Google, Meta, and Unity just invested in AppsFlyer. Oren Kaniel on what it means for independent measurement, the AI era, and what comes next.
Reports & guides
[Report] AI Usage in the Real World
AppsFlyer's AI usage report reveals how marketers are using MCP, Agent Hub, and AI Assistant — with data on adoption, retention, automation patterns, and real-world use cases.
Blog
Where European Finance Apps Win or Lose Users
960M installs, 0.4% growth. AppsFlyer's Europe finance app report breaks down retention gaps, web-to-app friction, fraud rates, and what winning brands do differently.
Reports & guides
[Report] The State of Finance for Marketers – Europe 2026 Edition
Explore Europe’s 2026 finance app trends, benchmarks, AI impact, retention strategies, and fraud insights.
Blog
Strong open rates, weak app revenue: your email campaign isn’t broken. Your links are.
High CTR but weak app revenue? Learn how broken deep links hurt conversions and how to fix the handoff.
Reports & guides
[Report] The State of eCommerce for Marketers – 2026 Edition
Explore 2026 eCommerce marketing trends, from remarketing dominance to AI insights. Plan smarter campaigns.
Reports & guides
[Report] The State of Finance for Marketers in APAC – 2026 Edition
The State of Finance for Marketers in APAC 2026 analyzes finance app installs, paid acquisition, remarketing, retention, revenue, and fraud trends across Southeast Asia, India, ANZ, and Northeast Asia. Discover how capital discipline, platform mix, lifecycle investment, and cross-border spend are reshaping finance marketing performance in 2026
Blog
5 app entry moments engagement teams in finance can’t afford to break
5 critical finance app entry moments that impact engagement—and how deep linking prevents silent journey failures.
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