Mobile Malware - AppsFlyer

Mobile Malware

What is Mobile Malware?

Mobile malware is malicious code running on unsuspecting user’s mobile devices. Though some mobile malware is pre-installed on phones by low-end manufacturers, most mobile malware arrives on devices via apps, particularly apps downloaded via third-party app stores or sideloaded onto devices.

Mobile malware is particularly interesting to mobile marketers, as mobile malware is key to perpetrating both click hijacking and install hijacking.


Install Hijacking In Action


Detecting Install Hijacking

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