The most advanced SKAdNetwork solution | AppsFlyer

Go beyond the limits of SKAdNetwork with our industry leading solution

SKAdNetwork comes with challenges. We come with solutions. Overcome the limits of iOS 14 with a comprehensive suite of tools built to give you the accuracy and insights you need.

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There are challenges ahead, but we have you covered

We understand that the missing data and partial measurement offered by SKAdNetwork aren’t an option for our customers. So we set to work to ensure our products don’t simply handle, but overcome these limitations.

Optimize
Analyze
Predict
Protect
Connect

Configure everything in one place

Easily set, experiment and optimize your conversion value schema in one place.

Configure conversion value
Configure your conversion value schema as often as you like in an intuitive, self-serve dashboard.
Get precise measurement
Measure several KPIs in parallel by allocating different parts of the conversion value to each field: revenue, in-app events, engagement.
Segment users with ease
Create and grade segments of users to define a virtually unlimited number of KPIs. Segment by geo, activity, or A/B testing.
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Analyze insights in stunning detail

View simulations and visualizations of your critical performance KPIs

Get a full view of your KPIs
Get a visual drilldown of critical performance KPIs, including CVR, ROI, CPI, ARPU, ROAS, eCPA.
Simulate SKAdNetwork reporting
Experiment with SKAdNetwork configurations before making any decisions using your actual attribution data.
Enrich your data
Enjoy comprehensive full funnel insights into impressions, clicks, and costs with enhanced SKAdNetwork postback data.
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NEW! Predictive analytics for iOS campaign performance

Coming soon for SKAdNetwork

Overcome timer limitations
Leverage early signs of engagement to predict long-term campaign performance.
Attribute on auto-pilot
Put mobile attribution in SKAdNetwork on “autopilot”, and remove the measurement and timing barriers so you can maintain and strengthen your competitive edge in this new reality.
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Protect your iOS campaigns from ad fraud

Keep your data safe from all types of fraud in the new iOS 14 ecosystem

Stop data manipulation in transit
Ensure that you’re getting real, accurate data on your campaign performance with data accuracy validation for SKAdNetwork.
Close new fraud loopholes
Protect your ad spend before, during and after installs with full, bulletproof coverage against infrastructure weaknesses, data limitations and reporting loopholes.
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Connect with an ecosystem

We have partnered with networks such Facebook, Twitter, Snap, ironSource, and dozens of others. End-to-end cooperation ensures that postbacks, conversion value schemas and data are delivered to AppsFlyer and your chosen partners smoothly and easily.

View all integrations