Tips & strategy - 10 min read Data collaboration: The privacy-compliant key to understanding your audience and making data-based decisions
Measurement & analytics - 7 min read Inside the Digital Markets Act and its implications for advertisers
Tips & strategy - 7 min read Remarketing in the privacy era: How to win with rich user segmentation, 1st party data, and AI
Mobile marketing - 11 min read Why app personalization is crucial for mobile app marketing and how to get it right
Mobile marketing - 10 min read How to get more for less: Nailing app remarketing during times of a recession
Measurement & analytics - 5 min read Reach matters: An introduction to reach-based incrementality measurement
Trends & insights - 7 min read The great merger - acceleration in Gaming M&A is changing the face of the industry
Trends & insights - 5 min read Why contextual targeting in mobile is making a comeback in the privacy age