The industry-standard AppsFlyer Performance Index is back with Edition VII, offering app marketers the most comprehensive report card on the performance of mobile media sources during the first half of 2018. Overall, we’ve analyzed 14.5 billion installs and 25 billion app opens of over 8,000 apps.
What's New in Edition VII:
Excited to share gaming genre indexes covering casual, midcore & strategy, and casino & gambling. In non-gaming, we’ve grouped life & culture, utility, and shopping apps.
To better understand regional shifts in the media landscape, we’re introducing an index that is all about growth over time.
Rankings from Down Under!
Enjoying massive growth, Australia & New Zealand are the newest additions to the Index, which now covers nine regions across the globe.