CEO Blog Spot

Mobile Marketing Thoughts from Oren Kaniel

Oren Kaniel Jan 03, 2019

How Do You Measure A Year?

Every New Year is a great time to look back and reflect. 2018 was a tremendous year for AppsFlyer, it was probably our...
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3 Min. Read 1012 Reads
AppsFlyer people-based attribution

The Missing Piece of the Attribution Puzzle

Oren Kaniel | Feb 19, 2019
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4 Min. Read 7965 Reads

How ‘All-In’ Shaped Our Story, and Could Define Your Career

Oren Kaniel | Dec 04, 2018
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5 Min. Read 1252 Reads

Organically Building a Customer Obsessed Culture

Oren Kaniel | Jun 12, 2018
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6 Min. Read 1597 Reads
Unbiased Attribution

Are All Attribution Companies Unbiased and Independent As They Claim?

Oren Kaniel | May 17, 2018
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5 Min. Read 775 Reads
False Attribution Mobile apps

Overcoming False Attribution: Why Are You Paying For Organic Installs?

Oren Kaniel | Jan 29, 2018
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2 Min. Read 1863 Reads

CEO Blog Series: #FakeNews & AppsFlyer Data Retention

Oren Kaniel | Jun 15, 2017
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2 Min. Read 1412 Reads