CEO Blog Spot

Mobile Marketing Thoughts from Oren Kaniel

Unbiased Attribution
Oren Kaniel May 17, 2018

CEO Blog Series: Are All Attribution Companies Unbiased and Independent As They Claim?

When we started AppsFlyer back in 2011, marketing and advertising was completely new to us. I got my first iPhone back in 2010...
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5 Min. Read 41 Shares
False Attribution Mobile apps

Overcoming False Attribution: Why Are You Paying For Organic Installs?

Oren Kaniel | Jan 29, 2018
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2 Min. Read 112 Shares

CEO Blog Series: #FakeNews & AppsFlyer Data Retention

Oren Kaniel | Jun 15, 2017
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2 Min. Read 171 Shares

CEO Blog Series: Fighting Fraud, Google Search & Machine Learning

Oren Kaniel | May 18, 2017
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3 Min. Read 1335 Shares

AppsFlyer Has Landed in London and Berlin

Oren Kaniel | Feb 19, 2016
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2 Min. Read 2268 Shares

CEO Blog Series: 2015 Highlights, and a Look Ahead to 2016

Oren Kaniel | Dec 23, 2015
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2 Min. Read 150 Shares