The news industry is battling misinformation amid ongoing business model uncertainty


Keith Grossman TIME President
Cyrus Krohn Senior Vice President, Business Development at CivicScience

Episode summary

TIME President, Keith Grossman, broaches how the news industry is being forced to rethink how to best disburse information to a public that is divided on politics, as well as on public health.

Additionally, Cyrus Krohn, Senior Vice President, Business Development at consumer intelligence research platform CivicScience, shares how his company is helping publishers adjust to being in the first-party data business, while preparing for future privacy regulations.

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Meet our host: Mike Shields

Mike Shields is the founder of Shields Strategic Consulting. Shields covered the ad business for over 15 years at top publications including The Wall Street Journal, Business Insider, Adweek and Digiday.

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