
Search: (clear)
a
- Ad Exchange
- Ad Network
- Ad Revenue Attribution
- Advertisement
- AMP (Accelerated Mobile Pages)
- App Store Analytics
- ARPPU (Average Revenue Per Paying User)
- ARPU (Average Revenue Per User)
- ASO (App Store Optimization)
- Assisted Installs
- Attribution Modeling
c
- Cohort
- Cohort Analysis
- Configurable Attribution Window
- CPA (Cost Per Action)
- Cross-Device
- CTR (Click Through Rate)
d
- Deep Linking
- Deferred Deep Linking
- Device ID
i
- ID Matching
- IDFA (Identity for Advertisers)
- In-App Events
- Install Referrer
l
- Lifetime Value (LTV)
- Lookback Window
m
- Marketing Analytics
- MMP (Mobile Measurement Partner)
- Mobile Attribution
- Multi-Touch Attribution
n
- Non-Organic Install (NOI)
o
- Organic Install
p
- Postback
- Probabilistic Modeling
- Push Notification
r
- Raw Data
- Reattribution Window
- Retargeting Attribution
- Retention
- Rich In-App Events
- ROI / ROAS (Return on Ad Spend)
s
- SDK (Software Development Kit)
- Segmentation
- Session
t
- TV Attribution
u
- Unbiased Attribution
- Uninstall Measurement
- User Acquisition
- User Agent
w
- Web Attribution