MAMA Library

Every Resource You Need to Learn About Mobile Attribution & Marketing Analytics

complex event optimization

How Complex Event Optimization Can Boost Your Retention & ROI [MAMA Board]

Welcome to the seventh edition of MAMA Boards, an AppsFlyer video project featuring leading mobile marketing experts on camera. For today's mini whiteboard master class, we have Ira Krachanovskaya, Head of Growth Marketing at Badoo, one of the world's largest dating